“I like my money right where I can see it…hanging in my closet.” –Carrie Bradshaw, Sex in the City
Replace the words “in my closet” with “from my head”, and you have a pretty clear idea of our attitude toward hair at Countertrend. Whether you wear it long or short, natural or tamed, your hair makes a powerful statement.
- You wear your hair every single day.
We use this kind of logic when we want to justify an expensive purchase. Yes, these boots are over-budget, but I will wear them 300 times in the next two years. When you price it out per wear it’s not so bad. Well, there is no time that this kind of thinking is more relevant than when talking about your hair. Your hair is the accessory that you wear every single day. If you had to wear the same pair of boots every single day how much would you be willing to spend on them? Probably a lot.
- Your hair has the ability to transform your entire look
Imagine wearing a pair of plaid trousers and a white button down shirt with a bouncy blonde ponytail a la Legally Blonde. Now wear the same outfit but switch out the ponytail for a mohawk, or less drastically a cool bob with an undercut. Congratulations, you just took your look from preppy to totally punk rock.
- Your hair communicates a lot about you
Hair carries great emotional weight. We use it to communicate to the world our feelings about ourselves. Our relationship to gender, age, beauty, sexuality and personal identity is all reflected in the way we wear and style our hair. Hair is not just a superficial thing on the top of your head, it is a reflection of who you are and how you feel about yourself! Think of a well-dressed woman who chooses to embrace going grey. Possibly with a chic lob and blunt bangs. Or a woman who shaves her head and looks stronger and more feminine than before. That, my friends, is a power move.
- Your hair can make any outfit look expensive
Your entire look can be made or broken by your hair. If your hair is dated or neglected, it doesn’t matter how elegant or expensive your outfit is. On the other hand, if you have an updated and well maintained color and cut you automatically look polished, put together and classy no matter what you are wearing.
- Your possibilities are endless, play, explore, it will always grow back
The best thing about hair is that we are free to experiment and express ourselves. Hair, like us, is always changing. Nothing is permanent, so feel free to express the you that you are today.